Scientific Works Series C. Veterinary Medicine

PRINT ISSN 2065-1295, ISSN-L: 2065-1295, ISSN CD: 2343-9394,ISSN ONLINE 2067-3663
 

A BRIEF SURVEY REGARDING CONSUMERS´ PERCEPTIONS ABOUT NATURAL JUICES AND SOFT DRINKS

Published in Scientific Works. Series C. Veterinary Medicine, Vol. LXXI, Issue 2
Written by Oana-Mărgărita GHIMPEȚEANU, Georgeta ȘTEFAN, Cristin BORDA, Carmen Daniela PETCU, Oana Diana MIHAI, Silviu-Ionuț BEIA, Raluca-Aniela GHEORGHE-IRIMIA, Dana TĂPĂLOAGĂ

The consumption of juices has increased dramatically over the past few decades, mostly among children and teenagers. The aim of the study was to analyse how consumers perceive natural juices and soft drinks, considering multiple aspects such as the quality of ingredients, nutritional aspects, health impact and personal preferences. For this study, a survey with based on a Google form questionnaire was fulfilled by 279 adults from the general population of Romania. This questionnaire was answered by 232 women and 47 men. Out of the 279 people, 249 responded that they used to consume soft drinks, while 30 were not drinking at all. Regarding the type of juices consumed, the opinions were divided almost equally, with 50,5% choosing natural juices, and 49,5% chooses soft beverages. Also, 71,7% of people noticed changes in their consumption of these beverages, with 156 people being influenced by the health impact and 44 due to the price. For most people, the health effects, price and taste of a drink are important and are less affected by packaging or advertising.

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